We created our NICHE!
Our focus at Just Tattoo Removal is exactly what our name says. We pride ourselves on being the best at Tattoo removal procedures. Our mission is to be The Expert-"THE place to go" for Tattoo removal. We offer the best service, best technology, best techniques, best marketing and expertise in what we do.
Why a career in a "Niche" market?
The beauty of owning a Just Tattoo Removal franchise is that you are not trying to be all things to all people. For example, owning and operating a full service medical spa (we know-we own one!) costs up to $600,000 (yes, you heard us right!) and such spas are literally popping up everywhere. The overhead is huge! You can easily spend over $40,000 per month just to pay the bills on a full service medical spa with outrageous local competition.
By owning a Just Tattoo Removal franchise, you are entering a "niche, low overhead" business, and can stand apart from the others as "The Expert" in tattoo removal.
Everyone feels more comfortable with "The Expert" as opposed to a location that offers 20 different services! In addition to years of experience in the laser industry (laser is the technology we use to remove Tattoos), we are marketing experts. We also own and operate an advertising/marketing firm which supports our franchise. In our years of owning a successful business, we have found the key to success is NOT to be "all things to all people" but to be "The Expert" at whatever you choose.
Let's say you want your own Tattoo removed. Let's also say you received some coupons or advertisements from various mailers. Several are from medical spas also offering tanning, laser hair removal, Botox, massage and facials. One of them-and ONLY one-is from "Just Tattoo Removal." Just as the name implies, you realize that Tattoo removal is ALL that "Just Tattoo Removal" does-all day, every day. The advertisement further states, "Tattoo removal is our focus, our specialty-our passion." Whom might you suspect has more experience, and might give you a more effective treatment? Whom might you choose? The place that does one Tattoo removal a week, or the one that does 50 Tattoo removals every, single day?
You see, the consumer demands expertise and is willing to pay for it. By owning a Just Tattoo Removal franchise, you have a unique opportunity to be at the forefront of an exploding industry with the FIRST nationwide Tattoo removal franchise targeting this niche.
More Statistics
A poll conducted online between July 14 and 20, 2003 (Harris 2003), found that 16% of all adults in the United States have at least one tattoo. and among Americans ages 25 to 29 years (36%) and 30 to 39 years (28%). approximately equal percentages of males (16%) and females (15%) have tattoos.
Source: Wikipedia October 25, 2006
The younger you are, the more common tattoos are. In the U.S., nearly half (49%) of 18- to 29-year olds have a tattoo, compared to less than 10% of those older than 50.
Who Has Tattoos?
"How many tattoos do you currently have on your body?"
|
|
Great Britain
|
Italy
|
United States
|
Total |
19%
|
11%
|
16%
|
Age |
|
|
|
16-29 |
21%
|
16%
|
49%
|
30-39 |
35%
|
19%
|
28%
|
40-49 |
12%
|
3%
|
14%
|
50-64 |
8%
|
1%
|
10%
|
65+ |
10%
|
7%
|
7%
|
Sex |
|
|
|
Male |
15%
|
8%
|
16%
|
Female |
22%
|
14%
|
15%
|
(People saying they have "one or more" tattoos) Base: All adults
Methodology for the Harris Interactive U.S. Survey
The survey was conducted online within the United States between July 14 and 20, 2003 among a nationwide cross section of 2,215 adults. Figures for age, sex, race, education, region and income were weighted where necessary to bring them into line with their actual proportions in the population. "Propensity score" weighting was also used to adjust for respondents' propensity to be online.
In theory, with probability samples of this size, one could say with 95 percent certainty that the results have a statistical precision of plus or minus 2 percentage points of what they would be if the entire adult population had been polled with complete accuracy. Unfortunately, there are several other possible sources of error in all polls or surveys that are probably more serious than theoretical calculations of sampling error. They include refusals to be interviewed (non-response), question wording and question order, and weighting. It is impossible to quantify the errors that may result from these factors. This online survey is not a probability sample.
Source Harrisinteractive
These statements conform to the principles of disclosure of the US National Council on Public Polls.
Indeed, an estimated half of all 18-to-29-year-olds has at least one tattoo. And the biggest complaint among them, according to the Food and Drug Administration, is dissatisfaction. "We've had a big increase across the board in people seeking tattoo removal," says Ross Van Antwerp, a physician who zaps away tattoos at the Laser Center of Maryland. "But we do see more women than men."
Source: Anna Mulrine, US News & World Report, November 14, 2005 (archived on www.KeepMedia.com).
Half of Americans Regret Tattoos
Candela's AlexLAZR Provides Solution to Increased Demand for Tattoo Removal.
Nearly 40 million Americans sport tattoos and almost half end up regretting it. As a result, laser procedures for tattoo removal is becoming one of the fastest growing areas of the dermatology industry. Approximately 20 percent of laser procedures performed over the past two years were for tattoo removal
Source: PR Newswire, March 1, 2006, Wayland, Mass (archived on www.KeepMedia.com)